Experience
10+ years designing and leading digital products across iGaming, fintech and Web3 – from hands-on UI/UX to running design teams and building my own products, 0-to-1.
Work
Lead Designer – Leon
Leon is an online betting platform. As lead designer I own native design for Android and iOS alongside the web platform, in direct communication with project managers, the marketing team and the development teams, and running testing and design reviews of builds across releases.
A standout project was a ground-up redesign of the registration flow, shipped over six months, that roughly tripled its conversion.
Full-stack Designer – Koncepted
Koncepted Design Agency is a creative powerhouse specializing in innovative design solutions tailored for forward-thinking brands.
As a full-stack designer at Koncepted, my role involves bridging the gap between product design and visual storytelling. I create compelling user experiences through intuitive interfaces while crafting dynamic graphic visuals, immersive 3D designs, and engaging animations. My multidisciplinary approach ensures that every design communicates effectively and resonates deeply with its audience.
Through my contributions, we've successfully delivered impactful projects across various industries, including Web3, gaming, and entertainment. From designing sleek digital platforms to developing standout branding visuals, my work has consistently helped clients achieve their business objectives and establish strong market presence.
To ensure designs are delivered seamlessly and on time, I maintain active collaboration with delivery managers and clients.
Lead Product Designer – Liga Stavok
GoBet is the international online gambling and casino platform of Liga Stavok, one of Russia's largest sports-betting brands (2 million+ app installs and around a million clients). As its international arm, GoBet was in a phase of rapid growth.
As a lead product designer and team lead, my responsibilities encompassed creating and delivering end-to-end designs, prototypes and user-testing. I oversaw three design systems, developed AI-driven visual design assets, and delivered impactful marketing landing pages. Additionally, I led and managed the design team, providing mentorship and ensuring timely delivery of designs.
Over that period, GoBet achieved significant milestones, successfully extending its footprint into three new countries – Chile, Peru, and Brazil. This expansion correlated with an impressive 110% surge in daily active users.
To guarantee the seamless and timely delivery of designs, I actively engaged in ongoing collaboration with product owners, delivery managers, designers, the marketing team, and front-end developers. This involved consistent participation in weekly and daily meetups, as well as direct communication channels.
Senior UI/UX Product Designer – Open Bank
Open Bank stands as an award-winning fintech corporation boasting a substantial user base of 3.7 million active users.
In my role as a senior UI/UX designer, I led the end-to-end design process, encompassing research, design, testing, and iteration for mobile apps, online banking, and the web platform. Notably, I undertook a visual communication and branding project for the bank's marketing activities. I actively participated in research alongside the UX research laboratory team, facilitating the setup of usability and A/B testing tasks.
Over the course of one year, the bank achieved a remarkable 37% increase in B2B client conversion rates.
Throughout my tenure at the bank, I fostered direct collaboration with design leads, product owners, project managers, UX researchers, and developer team leads.
UI/UX Product Designer – Revain
Revain is a blockchain startup creating a new-generation feedback platform.
As the lead for UI design, I collaborated closely with the product owner and development team on key projects. This collaboration aimed to enhance product interfaces and overall user experiences.
UI Designer – MessApps
MessApps is an award-winning full-service software development company.
As a UI designer I worked on design for apps, desktop, and mobile platforms, creating wireframes and designs of both lo-fi and hi-fi prototypes.